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Tigerad Promo

Duration: 3 months;
Team: CMO, Performance marketing manager, Designer, Creative copywriter, Event manager;

Key idea: generate and implement new character into brand strategy. Make communication more effortless, and push Asian GEOs.

01

New Mascotte

Who is the king of the jungle? You can reply - "lion," but what about Asian forests? Tiger - is our one and only, we gave him strong charisma, a great sense of humor, and wide knowledge — all that true marketing king needs.

02

Insights Angle

Tips&tricks - the main point of this campaign. Deep info about TA, language, cultural differences, way of translation, etc. Everything is maid for better understanding and faster campaign launching.

03

Personal Contact

You can meet Tigerad at the conference, chat on the messenger, communicate via voice msg, party in the club at events, and many others. Reach him everywhere and stay tuned all the time.

04

Tigerad Box

A special New Year box was sent to every top client of Everad. As it was tiger year, we collected pieces that everyone will like: spicy tiger rum, dried meat, tiger playing cards, a funny cushion with tigerad head, and an exclusive calendar.

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