Survive in Digital with MGID
Duration: 4 months;
Team: Head of partnerships, Performance marketing manager, Designer;
Key idea: drive new registrations in the crisis period of COVID 19. Give users bonuses and useful information about pandemic advertising.
01
Traffic Question
During the first months of lockdown, we were all stuck at home, and the general working activity was deficient. So it was needed to find a way to engage new partners and drive more traffic to MGID.
02
Lead Generation
My idea was to create a promo campaign with insights and bonuses for new clients. The primary funnel is based on a desire to get more information and rewards after leaving email and downloading the whitepaper.
03
Exclusive Bonus Pack
Carefully selected exclusive bonuses from partners make campaign launching faster and more profitable. A unique feature is that every reward is exclusive and limited. That's why SEO results are higher.
